September 2014
Winners this month include stoneguide.ca, which is in the middle of a long-term trend of rising ranks, including increases on page one of Google that may be just enough to increase their overall number of sales inquiries. By contrast, the rising ranks of jillprice.ca (21 up, 9 down, and 1 unchanged) are buried too deep for these people to feel any sales benefit. Also too buried to benefit is the other strong winner this month: breaking a long-term downward trend, bowesandcocks.com managed to raise their ranks on 15 searches while only dropping on 4, but this may be a “last hurrah” if their overall slide continues. Honorary mention should also go to remaxeastern.ca, with increased in rank on 27 searches, losing on 14, and remaining solid on 20, but the quality of these gains probably didn’t significantly affect their visitation levels.
Only a few losers this month worth mentioning. Mainly already fatally buried, thehammondboys.com dropped further, including 38th from 1st rank for “houses for sale in peterborough”, which may indicate a failure that will be felt. They also dropped to 61 from 4th for “peterborough homes for sale” and disappeared entirely from their previous rank of 4 for “townhomes for sale peterborough”, while retaining their only remaining strong point at a rank of 4 for “new homes for sale”. The biggest local market leader continues to be youronlineagents.com, which enjoys first page ranks on large numbers of prime searches, but this month it slipped fractionally on 27 of these searches.
Here is the list of notable peterborough-region sites:
- alisonrealty.com 6/11/1
- bettysellshomes.net 13/13/2
- bowesandcocks.com 15/4/2
- dnsrealestate.ca 14/8/7
- exitrealtyliftlock.com 15/15/12
- franallen.com 14/14/1
- geoffwhite.ca 2/4/0
- jillprice.ca 21/9/1
- mcconkeyrealestate.com 15/10/8
- parkwayrealestate.ca 13/14/3
- peterbororealestate.com 15/15/20
- peterborough.kijiji.ca 0/0/0
- peterboroughhomes.com 17/13/1
- peterboroughrealestate.ca 14/9/1
- peterboroughrealty.com 7/13/3
- realtyguysinc.ca 20/14/1
- remaxeastern.ca 27/14/20
- rickkennedy.com 2/2/2
- stoneguide.ca 24/11/2
- thefreeburns.com 9/10/5
- thehammondboys.com 4/15/2
- trudywilson.ca 12/7/0
- youronlineagents.com 16/27/39
Some of the other notable sites appearing in the research include many generic corporate sites such as century21.ca, plus a host of non-local portals:
- buzzbuzzhome.com 14/13/6
- century21.ca 27/30/11
- comfree.com 37/21/19
- duproprio.com 12/16/2
- forsalebyowner.ca 5/4/4
- forsalebyownercanada.com 7/5/3
- homefinder.ca 23/16/16
- homesandland.com 17/13/28
- icx.ca 7/5/6 kijiji.ca 21/11/55
- loopnet.com 17/17/3
- newinhomes.com 4/22/7
- properties.househunting.ca 18/16/4
- propertyguys.com 22/15/17
- realtor.ca 45/10/8
- remax.ca 26/13/43
- royallepage.ca 22/35/16
- royallepagelakesofhaliburton.ca 4/3/1
- sutton.com 13/20/10