September 2014
There were no clear winners among local travel companies this month, with most experiencing roughly the same gains as losses, including the local market leader, carlsonwagonlit.net. The same can be said for marlintravel.ca, which holds an incredibly strong rank for all searches related to variants on “travel agencies”, while being missing-in-action for most others. Despite an improving trend since March, adventuredivers.ca experienced a hiccup during September that set back these gains slightly.
The biggest loser this month would have to be searstravel.ca, which has been dropping in overall rank since March, with September bringing losses on 25 searches, despite rising on 20, with unchanged rank for 8. Another loser this month was peterboroughtravel.com, which had been having an upwards swing during August.
The alphabetical list below shows the main nine travel-related companies in the Peterborough area. After each is shown the number of search terms for which the domain increased in rank since August, decreased in rank, and held unchanged in rank (the numbers are separated by slashes):
- adventuredivers.ca 3/4/0
- carlsonwagonlit.net 8/7/9
- denuretours.com 5/7/1
- marlintravel.ca 9/11/9
- merit.ca 3/7/2
- peterboroughtravel.com 8/13/0
- searstravel.ca 20/25/8
- travelplus.ca 5/2/0
- thekawarthas.ca 6/5/3
The following list is of sites appearing prominently in our research, but that are not local to Peterborough’s “travel agency” market:
- expedia.ca 11/14/14
- flightcentre.ca 21/17/11
- itravel2000.com 12/11/2
- gadventures.com 9/14/16
- globusjourneys.ca 11/8/8
- goway.com 13/8/1
- insightvacations.com 4/5/1
- redtag.ca 16/16/8
- selloffvacations.com 8/14/14
- signaturevacations.com 9/8/9
- sunwing.ca 9/14/9
- transattravel.com 4/5/0
- travelocity.ca 13/9/8
- tripadvisor.ca 32/32/13
- tripcentral.ca 16/21/13
